Institutional Investor
Global Transformation
Enhancing customer experience to boost global subscriptions
Driving Growth Through Digital Innovation
Institutional Investor, the world’s leading convener of global institutional investors, partnered with Brandmerce to drive brand transformation and enhance the customer experience across international markets. Collaborating closely with C-suite and division leaders in the USA, Europe, and Asia, we aimed to unify their brand and increase global subscriptions.
Our Approach
Connecting Design and Strategy for Transformation
Leveraging our expertise in creating beautifully designed digital platforms and unifying business processes with scalable automation, we delivered a comprehensive solution to accelerate Institutional Investor’s growth with fewer resources.
Services Provided:
01 Digital Platforms
Implementing user-centric design to unify offerings
We developed new UX/UI design systems across the digital customer journey to increase subscriptions. By partnering with channel owners across departments, we reimagined disparate business offerings into a unified subscription product tailored to user needs and behaviors. This modern digital presence simplified user journeys, enhancing customer satisfaction and engagement.
02 Enterprise Branding
03 Integrated Marketing
04 Demand Generation
Results
Empowering Institutional Investor to Thrive
Our collaborative efforts led to a unified brand presence and an enhanced digital experience, resulting in increased global subscriptions. By connecting their business processes and leveraging design automation, Institutional Investor is now better positioned to thrive in the future economy with improved agility and profitability.
